Hi. We're Start Up Utah.

The Start Up Accelerator

Designed for 18-30 Year Olds

Who Want to Launch a Business

No one could have anticipated the disruption in education

that happened in 2020

Many students were on a chosen path, only to be derailed when the world shut down. While youth are incredibly resilient, we've talked to hundreds who took a step back to figure out what they wanted to do with their lives. Then, one day we were sitting at the kitchen table, discussing the future, when inspiration struck!

We thought of the gazillions of teenagers (our own included) who want to start off in their adult lives with the skills to start any business they want. Whether they are going into the trades, starting side gigs, or even if they aren't sure what they want, yet, but know they want to create something epic.

Welcome to creating something epic!

StartUp Utah was created to help young adults who want to learn the 12 foundational skills to run a business in:


  • Plumbing

  • Electrical

  • HVAC

  • Drywall

  • and more!

Did you know that the average age of tradespeople is 55 and older? It's a wide open market for the future, and we need you! Start Up Utah will lay the foundation for you to own your own business.


  • Hair

  • Nails

  • Eyelashes

  • Esthetics

  • and more!

The beauty industry is always in need of skilled technicians, but the edge goes to people who know how to run a beauty business! Our training is perfect for anyone who knows they want to create an awesome salon.


  • Massage

  • Yoga

  • Fitness Instructor

  • Personal Trainer

  • Mental Health

  • and more!

If you have dreamed of running your own business to help people with their physical and mental health, you are in the right place. The world needs you! Our 6 month cohort will give you the foundation you need for continuous growth.

What Does the Start Up Accelerator Include?

We Kick Things Off with a new cohort every month!

This program is intense, but very doable! We start off with an orientation to introduce you to the 6 month program and to meet your cohort. They will become your business besties! This will include the 12 modules you will be completing to learn the key business skills that will set you up for success.

After the orientation, you will begin your online training, but don't worry - you will have the opportunity to meet up each month during your program for networking and connection opportunities. We recognize that some of the benefits of going to college are the friendships you make, and we hope that this provides that for you, too.

So, what will the 12 modules cover?

  • Creating and launching a comprehensive business plan

  • How to manage your money

  • The importance of packaging and pricing to reach your financial goals

  • Time management training

  • Mindset and goal setting

  • Why customer service is your best tool to retain and build your client base

  • What's in your website?

  • Creating funnels with the right Call to Action

  • Email and text automation to connect with clients and customers

  • Setting up your appointments to work for you

  • Simplify Your Social Media

  • Marketing, Marketing, Marketing

And so much more!

Curious? Join the Waitlist!

Our first cohort starts in June 2023. We will be hosting info webinars to give you all the details you need to make a decision. We hope that this program is just what you have been looking for!

1. Fill out the application

2. Now, you are on the wait list!

3. Check your email and make sure you mark "not spam" if it goes there.

Heidi Totten & Lori Walker

Combined, Heidi and Lori have more than 50 years of experience in helping hundreds of women entrepreneurs launch and scale businesses. They have used their mad business skills to run networking groups, non-profits, and when they get stuck in life, they grab yoga pants, tacos, and a white board, and magic happens.

They also have 4 teenagers between them, who are heading quickly into adulthood, and need the foundational skills for how to start, run, and scale a business. Whether it's a full time career or a side-gig, it's a new world and a new economy, and they want to help the next generation start up!

Frequently Asked Questions

Is this ONLY for 18-30 year olds?

Yes, there are SO many resources available for entrepreneurs who are 30+, and while we can help all ages, we want this program to focus on people going into or coming out of a program where they need foundational business skills.

Are you a nonprofit?

Yes, we are in the process of applying for our 501(c)(3) status with a goal of providing scholarships and grants to help support young adults aging out of foster care obtain business skills.

Can my 16 year old join?

No, a big requirement is that our participants have to be able to open their own business bank account. However, we do plan to have events for teens 16+ to give them a head start on the path to owning a small business!

Will you have more info soon?

Yes, we will be hosting webinars to give you all of the information you need to join a cohort.

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